Clean Assist Program allows carbon free charging for Toyota Plug-In Owners

Clean Assist Program in California for Toyota Prius Prime and RAV4 Prime Owners

What’s better than free? Now reducing your carbon footprint has never been easier, or cheaper, thanks to Toyota’s Clean Assist program, which allows eligible Prius Prime or RAV4 Prime owners in California to offset their vehicle charging with 100% renewable energy – no matter where the vehicles are plugged in. At no cost!

Here’s how easy it is to participate in this free program:

1. Owners of eligible Prius Prime or RAV4 Prime opt into the program through the Toyota App.
2. The Toyota App tracks the amount of electricity used during charging.
3. Toyota then generates, or buys, an equivalent amount of California-sourced Renewable Energy Certificates (RECs), an EPA-recognized program that records the generation and usage of green energy. It then sends evidence of the matching amounts to the California Air Resources Board (CARB), thereby ensuring that all Toyota PHEV charging activity is matched with zero-carbon electricity.

The energy will be matched with 100% renewable power, no matter where owners charge up their vehicles – at home, the office or on the road. Owners will easily be able to track how much renewable power and the amount of CO2 they have avoided via the Toyota App where.

Want to learn how to how to take advantage of this program? Simply contact our team today!